Sales
![]() "The field of sales has experienced some dramatic and far-reaching changes over recent years." |
The field of sales has experienced some dramatic and far-reaching changes over recent years. Today's sales professionals, as well as today's buyers, are better educated, more informed, and have more options than ever before. These changes have created new, exciting and challenging possibilities in every organization. Success requires innovative ideas and finely-developed skills.
Whether you are selling a product or service, whether you represent a well-known, established company or a new start-up; one fact remains clear: it is unlikely that you will maintain a competitive advantage unless you change and improve the way you have always done things.
Success in the world of sales depends on your ability to reinvent yourself and your processes and apply them for improved results consistent to your customer's needs.
A PROCESS FOR RESULTS
The Sales Development Process offers a comprehensive, concise process that will help develop a skilled, successful sales professional. By uniting current sales skills with a personal development system, both new and seasoned sales professionals will uncover a system that will lead to higher levels of achievement.
THE FORMULA FOR SUCCESS
ASK + GOALS |
= |
PBC |
> |
I/R |
Attitude Skills Knowledge |
Positive Behavior Change |
Improved Results |
KEY AREAS COVERED IN THE PROCESS
- The Need to Reinvent Yourself
- The Buying Process
- Building Attitudes for Positive Results
- Resistance to Change
- Prospecting
- The Role of Goals
- A Solution for Every Obstacle
- Referral Sources
- Centers of Influence
- The Sales Funnel
- Communication Skills
- Getting Appointments
- The Steps of the Sale
- Effective Questioning Techniques
- Building a Case for Action
- Effective Presentations
- Proposals
THE RESULTS ARE MEASURABLE
- Increased Sales/Revenue
- Increased Market Share
- Strengthened Focus on Attracting, Servicing and Keeping Customers
- More Repeat Business
- Increased Share of Wallet
- Conversion of Competitive Business
- Increased Income

